Coral vs William Hill
Coral comes out ahead on odds and promotions and features. We couldn't judge 1 of the 4, where one side hasn't published something — we leave those alone rather than counting the silence against them. William Hill still scores higher overall (90 against 86) — winning more areas isn't the same as scoring higher, because odds carry the most weight of the five.
Coral
86
MFB score
Based on 4 of 5 areas
William Hill
90
MFB score
Based on 3 of 5 areas
Line by line
| Area | Coral | William Hill |
|---|---|---|
| Odds | 100 | 35 |
| Promotions | 96 | 93 |
| Features | 63 | 25 |
| Safer gamblingNot compared — we don't have this for William Hill yet | 100 | Not published |
Each area is scored 0–100 from what the bookmakers publish themselves and from 30 days of our own price checks. Where one hasn't published something we leave the row alone rather than counting the silence against them — which is why the two headline scores are based on different numbers of areas. How we review
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